FootJoy Fuel: the athletic golf shoe targets the modern player
Is this FootJoy’s most daring shoe? Leading brand of golf shoes reveals athletic-style Fuel models, targeting the modern player.
When you think of FootJoy, you probably imagine the more traditional shoes that the brand is most famous for. While FJ has produced sports golf shoes in the past, they have always been more synonymous with models like the Premiere Series and Traditions 2021 shoes.
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But that all changed with the introduction of Fuel, the brand’s sportiest shoe. Golf has seen an influx of new and returning players over the past couple of years, and with more and more young people entering the game, FJ has smartly decided to target this new, modern market with this bold model. .
Fuel sets itself apart from the rest of FootJoy’s extensive lineup, with its dynamic design, clean styling and bold colors. Available in men’s, women’s and junior models, Fuel’s outsole is inspired by the stunning Pro SL, as the brand seeks to deliver Tour proven performance in its most modern design.
It offers better grip, increased traction and exceptional stability, while being perfectly suited for carrying off the course.
The synthetic uppers are waterproof and designed to be easy to clean, making this an ideal shoe for UK golfers.
The fuel has a Stratolite EVA midsole, which provides lateral support, and a stability bridge in the center of the sole for additional support throughout the swing.
While the shoe is targeting new golfers, you can still expect to see it on the biggest tours around the world with FJ Ambassadors Will Zalatoris and Max Homa among the players wearing them, and we can’t blame them. It’s very early in 2022, but it’s already clear to us that FootJoy’s golf shoe rivals are going to have to go there to produce models that look better than Fuel this year.
In all, eight models are available: four men, three women and one junior. We’re big fans of the White / Black / Orange colourway for men, but if they’re a little too bold for your liking, there are also options White / Gray / Blue, Navy / White / Red, and White / Gray (BOA ).
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The Women’s Fuel is available in a stunning Gray / Yellow / Pink, with White / Pink (Laced) and White / Pink (BOA) options. The junior version is available in White / Black / Lime.
âFuel embodies the FJ brand taking a step forward in providing technical and innovative footwear,â said Guy Smith, FJ Footwear Product Manager.
âThere is no doubt that the shoe takes athletic offering to a new level, where we have been able to leverage our golf performance expertise from our market leading line and bring these technologies into the category to amplify what was previously possible – nothing more than the Pro SL-inspired outsole.
âThe feedback from players on the tour has been overwhelmingly positive, many being surprised by the lightness of the shoe.
âWhether it’s a shoe to use in tournaments, practice rounds or even for getting around to and from the course, it has the style, comfort and versatility that most top players are looking for. of the world.
âIt’s an incredible shoe and being able to diversify the offer between men, women and juniors is extremely exciting.
âWe can’t wait to see a range of golfers hit the tee in the all-new Fuel this year. “
Fuel is available from January 14, priced at Â£ 134.99 (men’s laced shoes), Â£ 159.99 (men’s BOA), Â£ 124.99 (women’s laced), Â£ 149.99 (women’s BOA) and Â£ 64.99 (junior laced).
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ABOUT THE AUTHOR
Rob Jerram is the digital editor of
He was a journalist for over 20 years, starting his career with Johnston Press where he covered local and regional news and sports in a variety of editorial roles for ten years.
Rob joined Bauer Media in 2010 and worked as a senior production writer for Today’s golfer and Golf world magazines for ten years before becoming digital editor in July 2020.
He has played golf for almost three decades and has been a member of the Greetham Valley Golf Club in Rutland for eight years, of which he has played 12.