Nike Launches Happy Pineapple Sustainable Sneaker Collection Using Alternative Pineapple Leather
Nike has launched a new Happy Pineapple collection of sneakers in collaboration with the pineapple vegan leather brand PiÃ±atex.
the Happy Pineapple The shoe line includes five colorful sneakers with classic Nike designs, including Air Max 90, Air Max 95, and Air-Zoom Type.
Additionally, the leather components of the sneakers feature Pinatex’s latest plant-based leather alternative, made by London-based brand Ananas Anam.
The PiÃ±atex “leather” is made from pineapple leaves and promises to have 95% renewable resources and improved material performance. The brand claims to be the most durable plant-based leather alternative on the market today.
Nike is one of the first brands to use the newly launched next-generation PiÃ±atex material.
Happy pineapple collection
by Nike Happy Pineapple The collection launched worldwide on June 17, 2021 and is the latest collection to join the vegan footwear movement.
The collection includes five editions of sneakers across four classic Nike models; the Free Run Trail Premium, the Air Max 90, the Air Max 95 and the Air-Zoom type.
It is important to note that these classic Nike models are some of the best-selling sneakers in the world. Consumers having the option of choosing between genuine leather or a durable alternative leather is a big step for the herbal movement and, ultimately, for the environment.
Plus, each of these shoes features juicy pastel hues and features an embroidered pineapple on the tongue, making them the ultimate vegan summer shoe!
Pineapple leather PiÃ±atex
PiÃ±atex founder Dr Carmen Hijosa is shaking up the leather industry with her innovative and ethical plant-based alternative to leather.
Founder and Creative and Innovation Director of Ananas Anam Ltd developed sustainable leather from pineapple leaf fibers.
Carmen previously worked as a leather goods consultant. The idea was that PiÃ±atex was first developed in the 1990s, when Hijosa witnessed the catastrophic impact of leather production on the environment and its workers.
Inspired by the abundance of natural resources, including the use of plant fibers in traditional weaving such as the delicate Barong Tagalog garments, Carmen sought to create a new non-woven fabric that could be produced commercially, have a social and economic impact. positive and maintain a low environmental footprint throughout its life cycle.
By using the waste from the pineapple harvest, the brand has prevented 825 tonnes of leaves from being burned, and therefore saved 264 tonnes of CO2 eq released into the atmosphere.
This is equivalent to the carbon released by charging 33 million smartphones.
Want to know more about vegan leather? Discover the best alternatives to vegan leather here.